Can Next Generation Technology Make the World a Better Place with Innovative Tech Stack ?

Now every day brings news of amazing new technologies such as Artificial Intelligence, robotics and automation. It’s the age of ambient computing and everyone’s world is about to change in the global platforms.

We’re seeing a revolution in the power and capabilities of mainstream technology. Hardware costs are falling, software is becoming more intelligent, our phones, cars and washing machines have more and more computing power. We’ve moved way beyond the mobile revolution into the age of ‘ambient computing’.

Every day brings new stories about AI, bots and robots – from BBC stories about faking Obama’s mouth movements to DeepMind beating humans at Go and Honda using IBM Watson for its F1 IOT systems these are stories that pop up across everyone’s news feeds.

What’s a bot?

In this fast moving space the term Bot is used in various ways but in this case I’m referring to those digital tools or services that use these new capabilities – a piece of software that draws on the power of AI and the internet of things to create new functionality. Bots are linked to this next generation of tech in the way that Apps are now synonymous with mobile.

Chatbots are increasingly common on websites, whether offering pre-qualification for insurance products or simply serving as glorified FAQs. We’ve had Siri for several years but I’ve been living with Alexa and my Amazon Echo Dot for almost a year and by my definition the Alexa skills I podcast about are also Bots.

Startup such as MatraPay uses a form of AI to help early digital payment system, we have apps and bots that use image recognition to help people with live payment transfer and the tech giants are competing to sell us the Bots that will control our transactions.

The world isn’t short of Bots, or people talking about AI, but why is it of interest to MatraPay?

 

 

The Secrets behind Israel’s Growing Innovative edge

Israel is quickly becoming an innovation giant. With just over 7.7 million people, Israel has an estimated 4,800 startups, many of them high tech. These companies are sources of groundbreaking innovation that is catapulting Israel to global tech prominence. The combination of Israel’s culture, environment and keen strategy has led to a tech boom that rivals Silicon Valley.

It’s not only the sheer number of entrepreneurial companies; it’s their astonishing, innovative edge. One of the most popular and widely known Israeli tech startups is Waze, a mobile phone traffic and navigation app that’s creating a “driving community,” and is used by nearly 50 million drivers worldwide. Waze has been so successful that it was recently acquired by Google. Or Cam is a startup that has developed technology that allows blind people with intact optic nerves to see. Phinergy has created a lithium car battery that triples mileage for electric cars. These are just a few examples of thousands of startups that are making Israel a “startup nation.”

Israel’s tech boom is good for Israel and for the global economy. The Tel Aviv Stock Exchange lists 616 companies, meaning Israel has one public company for every 12,500 citizens. By comparison, the U.S. has one public company for every 47,000 people. Israeli companies’ continued success is a model for the rest of the world, and a tribute to their enduring spirit in the face of significant challenges.

Israel is a flourishing high-tech hub in an increasingly inhospitable region. Yet the country is surprisingly self-reliant. At an October 7 Tel Aviv event promoting the International CES®, I moderated a panel of leading Israeli innovators. The discussion revolved around why Israelis are so entrepreneurial. The panelists’ responses revealed that Israeli tech prowess comes from a combination of intelligence, creativity, productivity and independence as well as their staunch determination to press on in the face of daunting opposition.

The panelists praised Israel’s education system. Dr. Yoelle Maarek, head of Yahoo! Labs Israel, said Israeli education is excellent, largely because the students participate actively. She compared her experiences teaching in France, the U.S. and Israel, and said Israeli students are the most eager to learn.

Best Ways for Startups to Get Seed Funding in India

Entrepreneurship is not a profession. It is a way of life.” The life of the entrepreneur is one of seeking and seizing opportunity. Entrepreneurs have historically been known as risk takers seeking to make their fortunes. Anyone can call himself an entrepreneur, or start his own business, but success requires knowledge, hard work, and determination.

Apart from these ingredients, at some point of his journey, an entrepreneur needs money to fuel his startup. But raising money is not easy so it is not for everyone. If you are a first time entrepreneur who is looking to understand the maze of Indian seed funding options then this article will help you reach there. No matter if you have raised a seed round already or you want to raise a sapling round or you want to get into an accelerator, you will still require funding to grow further.

The first step to hacking your seed round is identifying your investors and making a list. To make this easier, SiliconIndia has made a community for you to explore your options. The second step is to get introductions to them and talk about your company. The third step is to follow through, follow up and follow on.

There are 5 options for raising seed round in India, according to Mukund Mohan of Microsoft Accelerator:

  • Individual Influential Angels
  • Angel Network Champions
  • Seed Stage Institutional Investors
  • US Based Individual Angel Investors
  • IT Services Company CEOs

 

Source : silicon india

What is involved in digital marketing?

Digital marketing, the promotion of products or brands via one or more forms of electronic media, differs from traditional marketing in that it uses channels and methods that enable an organization to analyze marketing campaigns and understand what is working and what isn’t – typically in real time.

Digital marketers monitor things like what is being viewed, how often and for how long, sales conversions, what content works and doesn’t work, etc. While the Internet is, perhaps, the channel most closely associated with digital marketing, others include wireless text messaging, mobile instant messaging, mobile apps, podcasts, electronic billboards, digital television and radio channels, etc.

Why digital marketing is important ?

Digital media is so pervasive that consumers have access to information any time and any place they want it. Gone are the days when the messages people got about your products or services came from you and consisted of only what you wanted them to know. Digital media is an ever-growing source of entertainment, news, shopping and social interaction, and consumers are now exposed not just to what your company says about your brand, but what the media, friends, relatives, peers, etc., are saying as well. And they are more likely to believe them than you. People want brands they can trust, companies that know them, communications that are personalized and relevant, and offers tailored to their needs and preferences.

Manage customer relationships across all channels

Digital marketing and its associated channels are important – but not to the exclusion of all else. It’s not enough to just know your customers; you must know them better than anybody else so you can communicate with them where, when and how they are most receptive to your message. To do that, you need a consolidated view of customer preferences and expectations across all channels – Web, social media, mobile, direct mail, point of sale, etc. Marketers can use this information to create and anticipate consistent, coordinated customer experiences that will move customers along in the buying cycle. The deeper your insight into customer behavior and preferences, the more likely you are to engage them in lucrative interactions.

Challenges facing digital marketers ?

  • Proliferation of digital channels. Consumers use multiple digital channels and a variety of devices that use different protocols, specifications and interfaces – and they interact with those devices in different ways and for different purposes.
  • Intensifying competition. Digital channels are relatively cheap, compared with traditional media, making them within reach of practically every business of every size. As a result, it’s becoming a lot harder to capture consumers’ attention.
  • Exploding data volumes. Consumers leave behind a huge trail of data in digital channels. It’s extremely difficult to get a handle on all that data, as well as find the right data within exploding data volumes that can help you make the right decisions.

What is entrepreneurship and who are the entrepreneurs?

The capacity and willingness to develop, organise and manage a business venture along with any of its risks in order to make a profit. The most obvious example of entrepreneurship is the starting of new startup businesses.
In economics, entrepreneurship combined with land, labor, natural resources and capital can produce profit. Entrepreneurial spirit is characterized by innovation and risk-taking, and is an essential part of a nation’s ability to succeed in an ever changing and increasingly competitive global marketplace of world economy.